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What are researchers studying at Baylor? Statewide effort aims to answer that question

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Earlier this fall, Baylor officially announced its plans to pursue Research 1/Tier 1 (R1/T1) recognition — with the goal of filling a unique niche in higher education as a preeminent research university that is unambiguously Christian.

Yesterday, the university took its message public to celebrate the great research being done at Baylor, using social media, billboards and other advertising to call attention to the impactful work being done by Baylor faculty and students:


Roughly 300 digital billboards in Dallas, Houston and Waco (both outdoor and at DFW, IAH and Hobby airports) called attention to Baylor’s research efforts:


A host of schools/colleges and departments across the university also took to social media to share some of the research being done at Baylor:


Baylor professors from a wide range of disciplines also shared the message, from their personal points of view:


If this has you interested in learning even more about the important work being done at BU, make sure you’re following Baylor on social media and that you’re subscribed to the Baylor Connections podcast; guests this semester are sharing about their research, whether that’s developing virtues in teenagers or better materials for cars and airplanes.

Sic ’em, Baylor researchers!


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